Supermarket giant Coles has joined the organic industry in speaking out against genetically modified food as State Governments appear closer to lifting of their bans on the commercial growing of GM food crops. When asked what Coles’ position was, at a Parliamentary forum on Tuesday, Coles representative Chris Mara stated that, ”Coles listens to our customers and over 90 per cent do not want GM ingredients in their food and Coles whole private label range of ’Smart Buy’, ’You’ll Love Coles’ and ’Coles Finest’ exclude all GM ingredients in response to customer concerns”.