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Dive Brief:

Even though consumer awareness and knowledge of genetically modified organisms (GMOs) aren't very high​, a recent online survey from the International Food Information Council (IFIC) Foundation found that shoppers will typically avoid these foods if possible. In addition, consumers want food labels to tell them whether GMOs are present.

IFIC said about half of consumers (47%) don't worry about whether foods contain GMOs, but 41% consider the presence of GMOs when purchasing foods, the survey found. Consumers also want to see a GMO symbol or wording on food packaging so they have access to the information while shopping. However, they don't want to call a number or visit a website to get such information.

The online survey of 1,002 people also found the most common reason people avoided these foods was human health, followed closely by environmental and animal health concerns.