The latest Greenpeace GE Free Food Guide reflects a strong ongoing non-GE position from New Zealand food companies and an unprecedented anti-GE stance from Australasia’s largest food company. Late last year, Goodman Fielder - umbrella company for brands like Edmonds, Meadow Lea, Meadow Fresh and Irvines - spoke out against the lifting of Australian State bans on genetically engineered (GE) food crops, urging all Australian State Premiers and Agriculture Ministers to keep the oilseed crop (canola) GE free.